Earlier this week, Beauty Packaging hosted a free Gateway to China webinar in partnership with Tmall Global, the leading cross-border B2C E-Commerce platform in China.
 
Tmall serves over 800 million Chinese consumers with over 29,000 brands from 87+ countries and regions including Fenty Beauty, Huda Beauty, Drunk Elephant, DECIEM – The Abnormal Beauty Company, and various indie beauty brands.
 
During the webinar, experts from Tmall discussed the following:

• China’s retail market, and the latest beauty trends 
• How cross-border E-Commerce works in China
• How Tmall Global can help you sell into China

 
According to data from statista, the beauty and cosmetics industry is one of the fastest-growing and most promising fields of business in China for the near future. As of 2020, China became the world’s second-largest beauty and personal care product market after the U.S. in terms of market value. As a result of urbanization, growing disposable income, and social media influence, the beauty and personal care market is facing a burgeoning demand for higher quality, premium brand products.
 
There has never been a better time to learn more about the Chinese beauty market. Register and watch the webinar, which is now available on-demand, here.